Historypin’s Storybox is a sub-brand that sits
alongside the existing Historypin brand identity.
It’s key aim is to Increase understanding and empathy amongst diverse groups of people by local story-sharing events. Here, participants join the dots of what they have in common.
Community facilitators use the ready-to-go, downloadable kit
to run events with diverse groups of local people.
The use of a collage of illustration (by the amazing Tonwen Jones) and photography brings each theme alive in a magical way; people diving into buildings/ off globes, clouds surrounding the speaker etc.
There are three story themes that are
visually complementary, but are uniquely distinct.